NBC and PEACOCK are set to host the primary ever PEOPLE’S CHOICE COUNTRY AWARDS in SEPTEMBER in partnership with the GRAND OLE OPRY. The 2-hour telecast will acknowledge the largest and greatest in Nation music, with winners chosen completely by the followers throughout varied classes. A number of honorary awards may also be bestowed throughout the ceremony, to be held on the OPRY HOUSE in NASHVILLE.
The PEOPLE’S CHOICE COUNTRY AWARDS will prolong to social platforms with ALL-ACCESS LIVE bringing followers at dwelling behind the scenes in addition to interactively connecting in style Nation stars with followers. This collaboration with the OPRY is a part of NBCUNIVERSAL’s fairness funding in OPRY ENTERTAINMENT GROUP alongside funding firm ATAIROS, which was finalized final yr (NET NEWS 4/5/22).
NBCUNIVERSAL Tv & Streaming SVP/Dwell Occasions CASSANDRA TRYON mentioned, “We’re excited to companion with the GRAND OLE OPRY to convey the yr’s greatest celebration in Nation music to NASHVILLE. Nation followers are enthusiastic about their music, and there’s no higher place to host this occasion than from Nation music’s greatest stage.”