Ending April twenty ninth
NASHVILLE-based web audio channel GIMME RADIO can be shutting down, efficient APRIL twenty ninth, after six years of operation. In response to a report within the NASHVILLE BUSINESS JOURNAL, and an APRIL tenth “epitaph” blog post on MEDIUM from firm CEO TYLER LENANE, the corporate’s revenues of $1 million a yr weren’t enough to maintain the operation, which has six full-time workers. This regardless of producing $6 million from buyers, together with iHEARTMEDIA, in a funding spherical disclosed in late 2021.
The platform launched an Alt Nation/Americana channel, GIMME COUNTRY, within the spring of 2019 as a companion to its beforehand launched Metallic music channel, GIMME METAL (NET NEWS 2/19/19). The Nation channel debuted with artists BRANDY CLARK, DILLON CARMICHAEL and JOSHUA HEDLEY as its DJs. The next yr, GIMME launched a subscription service, GIMME COUNTRY BRIGADE, then later in 2020 expanded into tv with two, 24/7 video channels, GIMME COUNTRY TV and GIMME METAL TV.
“Although we proved that engaged communities might generate actual cash at the next common income per person than different music platforms, we sadly discover ourselves in an financial local weather the place now we have been unable to lift the financing wanted to assist the streaming companies and develop GIMME to succeed in all music followers throughout all genres,” mentioned LENANE in his announcement. “I’m happy with what we constructed for followers, and for artists. I’m grateful for the assist we obtained from the trade … and from the person angels, households and pals. However we at all times struggled to draw the enterprise capital {that a} media tech enterprise like GIMME must thrive and develop.”
