There have been plenty of momentous occasions throughout the month of APRIL and The Rankings Specialists from RESEARCH DIRECTOR, INC. – together with the intrepid numbers retailers from XTRENDS – are right here to inform the story of their impact on the scores. We had PASSOVER, EASTER, EARTH DAY, and tax day. However probably the most crucial occasion was Nationwide Pigs-in-a-Blanket Day. We’re positive there have been loads of radio promotions centered round that occasion. This e book ran from MARCH 30TH by way of APRIL 26TH and unfolded like this:
SEATTLE-TACOMA: One other Management Change
For the third e book in a row, there was a brand new 6+ champion. Although AUDACY Nation KKWF (100.7 THE WOLF) ended a seven-book surge (7.1-6.6), the station rose to the highest. Final month’s chief was iHEARTMEDIA Basic Hits KJEB (95.7 THE JET). It descended to #2 because it returned all of final survey’s enhance (7.2-5.9). Additionally arriving in second place was iHEARTMEDIA Basic Rock KZOK (6.2-5.9). UNIVERSITY OF WASHINGTON N/T KUOW remained at #4 (5.1-5.5), whereas iHEARTMEDIA Grownup Hits KJAQ (96.5 JACK FM) posted its largest share in over a 12 months (4.0-5.3) to leap from #12 to #5. AUDACY AC KSWD (94.1 THE SOUND) slipped to #6 (5.1-5.1). Baseball was very, superb to BONNEVILLE Sports activities KIRO-A (SEATTLE SPORTS 710AM) because it scooted from #14 to #7 with its greatest offensive output since NOVEMBER (3.1-4.7). KJEB might have misplaced 2.1% of its cume, however the station was nonetheless the market chief (604,900-592,000). The market improved by 0.8%.
As just lately as NOVEMBER, KKWF was languishing at #17 25-54. The station had its greatest in-demo e book this time because it loped from #4 to #1. Final survey’s winner was KJEB, and it gave again most of final month’s large enhance to slide to #2. It was tied with HUBBARD High 40/M KQMV (MOViN’ 92.5), which stepped up from #3 with a small share loss. AUDACY Rhythmic AC KHTP (HOT 103.7) was as much as #4 with its greatest outing in over a 12 months, whereas FRIENDS OF KEXP Various KEXP dropped three locations to #5 with its smallest share since MAY. KJAQ rose from #11 to #6 and was tied with a flat AUDACY Energetic Rock KISW.
Although KEXP had its lowest rating since DECEMBER, the station had sufficient left in its tank to repeat because the 18-34 chief. KQMV remained the #2 station, although it ended a powerful three-book surge. KZOK and KUOW had been tied at #5. KZOK rebounded from a down e book to maneuver as much as #3, whereas KUOW stepped as much as #4 regardless of a small share loss. KISW superior three locations to #5, even with a down e book. KHTP dipped to #6 with its lowest complete since DECEMBER. KKWF fell from #4 to #8 the place it was in league with KSWD, AUDACY Various KNDD (107.7 THE END) and HUBBARD AC KRWM (WARM 106.9).
KKWF and KQMV every had a down 18-49 e book. Nonetheless, each stations moved up right into a tie for first place. KEXP repeated at #3 however with its lowest mark since AUGUST. KJEB slid from first to fourth because it returned all of final month’s huge share enhance. KHTP stepped as much as #5 with a strong enhance, which relegated a flat KISW to #6.
MIAMI-FT. LAUDERDALE-HOLLYWOOD: Similar As It Ever Was
The 6+ leaderboard was in stasis as the highest 5 stations remained the identical as final month. And as is normally the case, two of these stations stood taller than the remaining. COX MEDIA City AC WHQT (HOT 105) was again at #1 (9.5-8.9). It was feeling a little bit of, um, warmth from COX MEDIA AC WFEZ (EASY 93.1), which repeated at #2 (8.2-8.5). TELEVISAUNIVISION Spanish Up to date WAMR (AMOR 107.5) maintained its presence at #3 (6.3-6.2), whereas AUDACY AC WLYF (101.5 LITE FM) was nonetheless sitting at #4 (5.0-5.2). COX MEDIA City WEDR (99 JAMZ) saved its #5 standing (4.7-4.3), whereas iHEARTMEDIA Spanish Up to date WZTU (TÚ 94.9) obtained nearer to crashing the highest 5 because it moved from #8 to #6 (4.2-4.1). WFEZ was nonetheless the cume captain, regardless of a 5.6% lower (897,600-847,400). The market fell by 0.9%.
Though WHQT posted its lowest rating since NOVEMBER, it was in a position to prolong its lengthy uninterrupted string of #1 25-54 books. A flat WFEZ stayed at #2, whereas WZTU moved up three slots to #3 with its highest share in over a 12 months. WAMR stepped as much as #4 with a slight enhance, whereas SBS Tropical WXDJ (EL ZOL 106.7) slid from #2 to #5 with its smallest share in precisely a 12 months. It was tied with WEDR, which dipped from #4.
WEDR acquired an enormous inflow of 18-34 share – its greatest e book since SEPTEMBER – to advance from #3 to #1. WHQT had a small share enhance however was nonetheless pressured to step right down to #2. TELEVISAUNIVISION Tropical WRTO (MIX 98.3) dipped to #3 with a small lower. It was met headlong in that house by SBS Spanish Up to date WRMA (RITMO 95.7), which moved up from #5 with its largest share since NOVEMBER. WLYF slipped to #5 and was joined by WFEZ, which jumped up from #9 because it rebounded from a down e book.
WHQT couldn’t replicate final month’s double-digit 18-49 share, but it surely saved its long-running streak of #1 books alive. WEDR was again at #2 with a small lower. It trailed the chief by about two and a half shares. WZTU was up three locations to #3 because it rebounded from a down e book, whereas WFEZ inched as much as #4 with a slight lower. WAMR was up for the fourth straight survey because it moved from #7 to #5. Two stations exited the highest 5. WXDJ dropped from #4 to #6, whereas WRTO fell from #3 to #7.
PHOENIX: Simple Does It
After taking the final three books off, iHEARTMEDIA AC KESZ (99.9 KEZ) was again on prime of the 6+ chart with its greatest Frosty-free share in over a 12 months (7.3-8.1). This pushed final month’s chief – HUBBARD Basic Rock KSLX – right down to #2 (7.5-7.4). MARICOPA N/T KJZZ repeated at #3 however with its fourth straight down e book (6.4-6.1). DESERT VALLEY Grownup Hits KOAI (95.1/94.9 THE WOW FACTOR) had its greatest efficiency since AUGUST (3.1-4.9) because it superior from #9 to #4. iHEARTMEDIA Scorching AC KMXP (MIX 96.9) held regular at #5 (4.2-4.2). iHEARTMEDIA Grownup Hits KYOT (95.5 THE MOUNTAIN) slipped to #6 (4.4-4.0) the place it was paired with AUDACY High 40/M KALV (LIVE 101.5), which remained in place (4.0-4.0). KESZ was nonetheless within the cume lead with a 4.6% enhance (984,300-1,029,600). The market grew by 1.7%.
KSLX continued its 25-54 dominance with its fourth #1 e book in a row. Although it was down a bit and #2 KESZ was flat, the hole between the 2 stations was nonetheless about two shares. KMXP rebounded from a down e book to stay at #3, whereas HUBBARD Energetic Rock KUPD stood alone at #4 with its highest rating since JUNE. KALV dipped to #5 with a small share loss. ENTRAVISION Spanish Grownup Hits KVVA (LA SUAVECITA 106.9/107.1) landed its largest share since DECEMBER to leap from #15 to #6. It was tied with a flat AUDACY Nation KMLE, which arrived from #9. ENTRAVISION Regional Mexican KLNZ (LA TRICOLOR 103.5) fell 4 slots to #8 with its lowest mark since OCTOBER.
A number of stations skilled huge share lifts within the 18-34 house. KESZ was #1 with its greatest Frosty-free share since OCTOBER. HUBBARD Various KDKB (ALT AZ 93.3) moved as much as #2, whereas KMXP superior to #3. Each stations posted their greatest shares in over a 12 months. KALV slipped two locations to #4 with a modest share loss. KMLE slid to #5 with its third straight down e book. It met up with its archrival iHEARTMEDIA Nation KNIX, which rose from #8 because it bounced again a bit from a down e book. KSLX fell from #5 to #8 and was tied with KUPD and SIERRA H Basic Hip Hop KZCE (101.1 THE BOUNCE).
Although KESZ was off barely 18-49, the station continued its lengthy, uninterrupted string of #1 books. KMXP and KDKB had been tied at #4. Each stations had strong will increase and moved as much as #2 and #3, respectively. KALV slipped to #4 with a slight lower, whereas KUPD jumped from #8 to #5 with its greatest e book since folks had been ingesting that vile eggnog (don’t @ me!). KSLX dropped from #2 to #6 because it misplaced all of final month’s large share enhance, plus a bit extra.
DETROIT: A Conundrum
So this occurred. BEASLEY Basic Rock WCSX bounced again from a down e book (6.5-7.5) to maneuver again to #1 6+. In the meantime, AUDACY Sports activities WXYT (97.1 THE TICKET) had its greatest outing since there was all that incessant drumming (6.2-7.4). Appears easy. Nonetheless, WXYT additionally acquired a further 2.1 share from its stream. Technically, in the event you added the 2 numbers collectively, the station could be #1. That raises the argument of whether or not that is kosher as, presumably, completely different commercials run on the 2 platforms. Focus on. iHEARTMEDIA High 40/M WKQI (CHANNEL 955) went from first to 3rd because it ended a powerful three-book surge (8.3-6.9). iHEARTMEDIA AC WNIC repeated at #4 because it halted a three-book slide (6.1-6.4). AUDACY Nation WYCD was again at #5 with its greatest e book in over a 12 months (5.8-6.1). WNIC saved its cume crown with a 9.2% enhance (889,600-971,300). The market rose by 1.2%.
BEASLEY Energetic Rock WRIF landed its largest 25-54 share since NOVEMBER to maneuver again as much as #1. It narrowly defeated WKQI, which dipped to #2 because it returned most of final survey’s giant share enhance. A flat WXYT remained at #3, whereas WYCD repeated at #4 because it ended a small two-book slide. WNIC bounced again from a down e book to inch as much as #5. Talking of bouncing, BEASLEY Rhythmic AC WMGC (105.1 THE BOUNCE) additionally recovered from a down e book to maneuver from #10 to #6. iHEARTMEDIA City AC WMXD (MIX 92.3) fell from #4 to #10 because it ended a strong three-book surge.
On the subject of 18-34 and WKQI, the phrase is you may’t cease ’em, you may solely hope to comprise ’em. The station was #1 and in double digits for the fourth e book in a row. WRIF was again at #2 with a strong enhance however nonetheless trailed the chief by almost 4 shares. WXYT had its greatest outing in over a 12 months to advance two areas to #3, whereas iHEARTMEDIA City WJLB dipped to #4 regardless of posting its largest share since AUGUST. WNIC was up a few locations to #5, whereas WCSX dropped from #3 right into a tie at #6 with WYCD.
The highest 5 18-49 stations had been the identical as in our final go to. WKQI was #1 for the third e book in a row, although it didn’t duplicate final month’s double-digit share. WRIF remained the #2 station with its highest mark since DECEMBER, whereas WXYT stayed at #3 with its third up e book in a row. WYCD stood alone at #4 with its highest share in over a 12 months. Its former associate in that house – WJLB – stepped right down to #5, regardless of a small share enhance. Threatening to crash the highest 5 was WMGC, which moved from #9 to #6 with its greatest e book since SEPTEMBER.
MINNEAPOLIS-ST. PAUL: A Larger Energy
UNIVERSITY OF NORTHWESTERN-ST. PAUL Christian Up to date KTIS landed its largest 6+ share in over a 12 months (6.2-8.5) because it leapt from #5 to #1. Each different station was left scrambling for second place. HUBBARD Scorching AC KSTP (KS95) stepped right down to #2 (7.9-6.9), whereas iHEARTMEDIA Basic Hits KQQL (KOOL 108) dipped to #3 (6.9-6.6). MPR N/T KNOW moved right down to #4 (6.7-6.4) and was partnered with iHEARTMEDIA Sports activities KFXN (KFAN FM 100.3), which superior from #6 (6.1-6.4). iHEARTMEDIA Nation KEEY (K102) slipped to #6 (6.4-6.1). KQQL nonetheless had probably the most listeners (686,200-742,100) – an 8.1% enhance. The market grew by 2.6%.
For the third time within the final 4 surveys, KSTP was #1 25-54, although it didn’t match final month’s double-digit share. KFXN remained the #2 station with a small share loss and was a couple of share off the tempo. CUMULUS Energetic Rock KXXR (93X) was off barely however held agency at #3. AUDACY Grownup Hits KZJK (104.1 JACK FM) was additionally off barely because it sat nonetheless at #4. KEEY repeated at #5 however was joined there by iHEARTMEDIA High 40/M KDWB, which stepped up from #6 with its highest rating since NOVEMBER. Although KQQL dipped to #7, it did regain all of final month’s misplaced share.
KDWB was in double digits 18-34 for the fifth e book in a row because it moved as much as #1. KEEY dipped to #2, regardless of touchdown in double-digit territory for the third straight survey. This dynamic duo was virtually 5 shares away from the 4 stations claiming to be #3. KQQL remained in place however with its lowest complete since NOVEMBER. KZJK superior from #8 because it rebounded from a down e book. KXXR and MPR AAA KCMP (THE CURRENT) had been tied at #5. KXXR had its lowest share in over a 12 months whereas KCMP returned a bit of final month’s huge enhance. KSTP fell from #4 to #7.
Issues had been a lot rosier for KSTP within the 18-49 realm because the station completed in first place for the fourth e book in a row. KFXN was very shut behind at #2. Each stations had down books. KDWB stepped as much as #3 with a powerful enhance, whereas a flat KXXR stayed behind at #4. KZJK obtained again all of final month’s misplaced share to maneuver as much as #5. KEEY dropped three locations to #6.
That’s a wrap on one other month’s price of numbers. As at all times, we respect your patronage. The Rankings Specialists from RESEARCH DIRECTOR, INC. will now return to our lair and put together for the subsequent spherical of scores. Have a terrific month.
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