We had been coping with loads of stuff in APRIL. The category clown in your workplace performed the idiot a day early, and we ripped by way of Passover, Good Friday and Easter in a four-day span; handled the taxman; and even celebrated Mom Earth – all whereas coping with loads of odd climate. It’s a marvel we’ve got the power left to parse the information. However when responsibility calls, The Scores Specialists from RESEARCH DIRECTOR, INC. – in a decent formation with the quantity crunchers from XTRENDS – are able to parse. This survey ran from MARCH 30TH by way of APRIL 26th and went one thing like this:
NEW YORK: Flat Works
iHEARTMEDIA AC WLTW (106.7 LITE FM) was in upkeep mode because it cruised to a different 6+ victory, the station’s sixth in a row. It was additionally flat (7.6-7.6). iHEARTMEDIA Traditional Rock WAXQ (Q104.3 FM) repeated because the second-place finisher (6.1-6.0), whereas MEDIACO City AC WBLS was up two slots to #3 with its finest exhibiting since Grandma had an unlucky accident (5.2-5.8). AUDACY Traditional Hits WCBS slipped to #4 (6.1-5.6), whereas iHEARTMEDIA High 40/M WHTZ (Z100) superior two areas to #5 (4.9-5.0). AUDACY Sizzling AC WNEW (NEW 102.7) moved as much as #6 with its highest mark in over a 12 months (4.2-4.6). SBS Tropical WSKQ (MEGA 97.9) slumped to #8 with its smallest share in over a 12 months (5.3-4.3). Nonetheless, the blow was softened a bit because the station picked up a 0.7 share from its stream. WLTW padded its cume lead, because of a 6.9% enhance (3,474,700-3,712,800). The market was up 2.4%.
WLTW might have ended a two-book 25-54 surge, however the station remained #1 by a large margin. WHTZ was again at #2 with a small loss and was almost two shares off the tempo. WCBS stepped as much as #3, regardless of a small lower. It was partnered with WNEW, which rose from #5 with its largest share in over a 12 months. WSKQ dipped to #5 – the station’s lowest rank in over a 12 months. Knocking on the door of the highest 5 was WBLS, which ended a five-book slide because it moved up a few locations to #6.
Final month WHTZ dropped from first to fourth 18-34. The station regained a lot of that misplaced share because it returned to the highest spot. WNEW had a share of first place within the final survey. The station dipped to #2 this time because it ended a powerful three-book surge. It was nonetheless in sharing mode as WLTW moved up from #5 to #2, halting a three-book slide. WSKQ was the opposite co-leader final month. It slid to #4 with its lowest rating since SEPTEMBER. It was joined in that area by WBLS, which had a down guide.
Although it was not capable of match final month’s double-digit 18-49 share, WLTW coasted to its sixth win in a row. WHTZ remained at #2 with a small loss, whereas WNEW stepped as much as #3 with – as soon as once more – its finest outing in over a 12 months. WSKQ dipped to #4, whereas iHEARTMEDIA High 40/M WKTU repeated at #5. Whereas it was not a menace to enter the highest 5, NEW YORK PUBLIC RADIO Public Radio WNYC had a powerful guide. The station rose from #12 to #6 with its highest share in over a 12 months.
LOS ANGELES: The Good Earth
AUDACY Traditional Hits KRTH (Ok-EARTH 101FM) retained its lead over the remainder of the 6+ discipline because it captured the marketplace for the second guide in a row (5.8-5.7). The subsequent eight – rely ’em – eight stations had been separated by a mere share. iHEARTMEDIA Sizzling AC KBIG (104.3 MYFM) stepped as much as #2 (4.5-4.6). iHEARTMEDIA High 40/M KIIS (102.7 KISS FM) slipped to #3 because it returned portion of final month’s massive enhance (5.0-4.4). iHEARTMEDIA Discuss KFI-A inched as much as #4 with its first up guide since DECEMBER (4.1-4.3). Final month three stations had been tied at #5. Now we have that very same determine this time however with some new gamers. iHEARTMEDIA AC KOST remained in place (4.1-4.0), whereas AUDACY City AC KTWV (94.7 THE WAVE) stepped down from #4 (4.4-4.0). ESTRELLA Regional Mexican KBUE (QUE BUENA 105.5/94.3) superior from #8 by simply exhibiting up (4.0-4.0). TELEVISAUNIVISION Spanish Up to date KLVE (Ok-LOVE 107.5) slid to #9 with its lowest whole in over a 12 months (4.1-3.6). KRTH was again because the cume champ with a 5.2% enhance (2,213,700-2,328,900). The market gained 1.9%.
The highest 4 25-54 stations had been the identical as earlier than. KRTH was #1 for the third guide in a row however with its lowest share of that span. KIIS was again at #2 and was a bit lower than a share off the lead. A flat KBIG repeated at #3, whereas KLVE maintained its #4 place with a slight lower. It was given a brand new companion as a flat KOST moved up from #6. KBUE slid from a tie at #4 to #6 because it ended a powerful three-book surge.
The 18-34 competitors has developed right into a two-station race. KIIS halted a monstrous three-book surge however received the demo for the fourth guide in a row. It had a few share lead over #2 iHEARTMEDIA City KRRL (REAL 92.3) which, in flip, had a two-share lead over KBIG, which stepped as much as #3 with its highest mark since NOVEMBER. KRTH was only a tick behind because it dipped to #4 with a noticeable lack of share. iHEARTMEDIA Different KYSR (ALT 98.7) repeated at #5 as its five-book slide floor to a halt.
Whereas KIIS received the 18-49 contest for the second guide in a row, the station did see its two-share lead shrink a bit, because of a share loss. KRTH repeated at #2 with a slight lower and was paired with KBIG, which stepped up because of a slight enhance. KRRL inched as much as #4 because it regained a few of final month’s giant share loss. KBUE dropped from #2 to #5 because it ended a really sturdy three-book surge. KLVE stepped all the way down to #6 with its smallest share in over a 12 months.
CHICAGO: Fortunate Quantity Seven
That’s what number of books in a row that iHEARTMEDIA AC WLIT (93.9 LITE FM) has been #1 with the 6+ crowd. The station was up barely (6.7-6.8). HUBBARD Traditional Rock WDRV (97.1 THE DRIVE) was nonetheless idling in second place however gained some floor, because of its finest guide since SEPTEMBER (5.6-6.5). AUDACY AAA WXRT was again at #3 however with its third down guide in a row (4.9-4.6). AUDACY Information WBBM-A remained at #4 however with its smallest share in over a 12 months (4.8-4.4). TELEVISAUNIVISION Regional Mexican WOJO (QUÉ BUENA 105.1) inched as much as #5 (4.3-4.3), which compelled iHEARTMEDIA City AC WVAZ (V103) to step all the way down to #6 (4.4-4.1). WLIT maintained cume management with a 6.9% enhance (1,446,300-1,545,900). The market grew by 1.1%.
WLIT made it six 25-54 wins in a row however was compelled to share the second with WOJO, which stepped up from #2 with its finest efficiency since NOVEMBER. Talking of bests, CUMULUS Traditional Hits WLS had its highest rating in over a 12 months to rise from #6 to #3. The station has been on a roll because it was sitting at #14 in JANUARY. AUDACY Nation WUSN (US99) was again at #3 with a slight lower. It narrowly defeated two stations at #5. WDRV moved up from #8 because it rebounded from a down guide, whereas iHEARTMEDIA High 40/M WKSC (103.5 KISS FM) superior from #10 with a strong enhance. Two stations exited the highest 5. HUBBARD Sizzling AC WTMX (101.9 THE MIX) fell from #3 to #7 with its lowest rating since AUGUST. AUDACY Rhythmic AC WBMX (104.3 JAMS) dropped 4 locations to #9 because it returned all of final month’s small share enhance.
There was fairly the commotion among the many 18-34 ranks as the highest 4 stations all moved up the chart. WOJO had its finest exhibiting since OCTOBER because it leapt from #3 to #1. WLIT was up two slots to #2 with its finest Frosty-free share in over a 12 months. WKSC superior two areas to #3 with a powerful enhance, whereas WDRV motored from #7 to #4 because it regained chunk of final month’s giant share loss. WUSN had been the demo chief for the final two books. It dropped to #4 with its smallest share since NOVEMBER. WLS returned half of final month’s enormous enhance because it fell from #2 to #6.
WOJO had its third straight up guide with 18-49 year-old folks and captured the demo for the second straight survey. WLIT was off barely however remained #2 and was a few share off the lead. WDRV raced from #7 to #3 because it regained all of final month’s misplaced share. WLS stepped as much as #4 with its highest mark since SEPTEMBER, whereas WUSN slid to #5 with its first down guide since OCTOBER. WBMX dropped three locations to #7.
SAN FRANCISCO: A Pair Of Aces
Final month BONNEVILLE AC KOIT noticed its four-book 6+ profitable streak come to an finish by the hands of AUDACY Information KCBS-A. This survey discovered the 2 stations cheek-by-jowl on the high of the leaderboard. KCBS-A returned a piece of final month’s enormous enhance (8.0-7.3) whereas KOIT was up barely (7.2-7.3). iHEARTMEDIA AC KISQ (98.1 THE BREEZE) repeated at #3 (6.4-6.9), whereas KQED INC N/T KQED was again at #4 (5.3-5.2). iHEARTMEDIA Sizzling AC KIOI (STAR 101.3) landed because the #5 station once more because it ended a three-book surge (4.7-4.5). Regardless of a 7.6% lower, KOIT remained the cume chief (1,249,600-1,154,700). The market was up 1.7%.
KOIT bounced again from a down guide to increase its 25-54 profitable streak to eight surveys. KISQ moved as much as #2 with its highest mark in over a 12 months however nonetheless trailed the chief by higher than a share and a half. iHEARTMEDIA High 40/M KYLD (WiLD 94.9) slipped to #3 with a small share loss, whereas a flat BONNEVILLE High 40/M KMVQ (99.7 NOW) inched as much as #4. iHEARTMEDIA High 40/R KMEL bought again most of final month’s giant share loss and stepped as much as #5. KIOI slid to #6 because it – as soon as once more – ended a strong three-book surge.
KOIT has been the #1 18-34 station for over a 12 months. That streak remained lively, and the station was again in double digits for the fifth time within the final six books. KMEL remained a powerful #2 with its finest exhibiting since ELTON JOHN requested you to hop on the turntable. Solely a QRK may deal with that weight. The subsequent closest station was KYLD, which remained at #3 however was greater than three shares behind the leaders. KMVQ moved as much as #4 with a small enhance, whereas BONNEVILLE City AC KBLX took two steps upward to #5 with its third up guide in a row. When this streak started, the station was languishing at #13. KIOI slipped two locations to #6.
As with the earlier demo, KOIT prolonged its lengthy string of #1 18-49 books. KMEL stepped as much as #2 with its finest efficiency in over a 12 months and nonetheless trailed KOIT by two shares. KYLD slipped to #3 because it returned most of final month’s massive enhance. KMVQ repeated at #4 whereas KISQ remained at #5. Each stations had small share losses.
DALLAS-FT. WORTH: The Chief Of The Pack
The 6+ leaderboard was fairly attention-grabbing. There was one clear winner, then eight stations inside a share of one another. For the fourth guide in a row, CUMULUS Sports activities KTCK (1310 & 96.7 THE TICKET) was in first place (5.6-5.6). AUDACY Traditional Hits KLUV (98.7 Ok-LUV) stepped as much as #2 with its highest mark since DECEMBER (4.4-4.9). iHEARTMEDIA Traditional Rock KZPS (LONE STAR 92.5) dipped to #3 (4.9-4.6), whereas iHEARTMEDIA High 40/M KHKS (106.1 KISS FM) moved as much as #4 (4.2-4.5). Two stations discovered their method up the chart and fashioned a partnership at #5. CUMULUS Nation KPLX (99.5 THE WOLF) was up from #7 with its finest guide in precisely a 12 months (3.9-4.4). iHEARTMEDIA AC KDGE (STAR 102.1) superior from #8 with its finest Frosty-free quantity since SEPTEMBER (3.8-4.4). CUMULUS Nation KSCS fell 4 slots to #8 (4.3-4.0). KLUV jumped from #3 to #1 in cume, because of a 6.5% enhance (963,200-1,026,100). The market rose by 1.8%.
As just lately because the HOLIDAY guide, KTCK was sitting at #16 with the 25-54 people. The station simply landed its largest share in over a 12 months to seize the demo for the second straight survey. KHKS repeated at #2 because it ended a two-book slide and was a few half share behind the chief. TELEVISAUNIVISION Regional Mexican KLNO (QUÉ BUENA 94.1) bounced again from a down guide to maneuver as much as #3, whereas KSCS remained at #4 because it ended a powerful three-book surge. KDGE leapt from #14 to #5 with a slightly giant share enhance. KZPS fell from #2 to #8 and was tied with KLUV.
KHKS dominated the 18-34 area for the fourth guide in a row. Although it was off barely, it simply outpaced URBAN ONE High 40/R KBFB (97.9 THE BEAT), which moved as much as #2 with its finest guide in over a 12 months. SERVICE City KKDA (K104) dipped to #3 regardless of a slight enhance. KZPS superior 4 squares to #8 with its highest rating in over a 12 months. Final month three stations had been tied at #3. That coalition was disbanded. KDGE slipped to #5 with a small share loss, whereas AUDACY Different KVIL (ALT 103.7) dropped to #8 with its lowest quantity in precisely a 12 months. AUDACY Regional Mexican KMVK (LA GRANDE 107.5) ended up at #10 and was tied with KPLX.
Final survey we noticed a three-way tie at #1 18-49. Two of these stations had been nonetheless there. This was the second straight #1 guide for KTCK, whereas KLNO was on high for the fourth month in a row. The opposite member of that triumvirate was KSCS. It dropped to #5 because it returned most of final month’s giant enhance. KHKS inched as much as #3 and was as shut as was mathematically potential to being a co-leader. KDGE was up three slots to #4 because it bought again portion of final month’s enormous share loss. AUDACY Grownup Hits KJKK (100.3 JACK FM) and KMVK had been tied at #5. KJKK was flat and dipped to #6, whereas KMVK landed at #7 with a slight lower.
So ended section one of many APRIL survey evaluation with commentary. Thanks for enjoying alongside. The Scores Specialists from RESEARCH DIRECTOR, INC. will return after a short pause. Section two will characteristic HOUSTON, ATLANTA, WASHINGTON D.C., PHILADELPHIA and BOSTON. Don’t miss it!
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