The Rankings Consultants from RESEARCH DIRECTOR, INC. – in shut proximity with the information geeks from XTRENDS – are again to play one other thrilling spherical of “know your numbers.” Effectively, to be extra correct, the numbers most of you will notice don’t belong to you. They’re another person’s and you’re merely a voyeur. That is like peeking over a classmate’s shoulder throughout an examination or rubbernecking on the freeway. All of it turns into grist for the radio mill. The outcomes you’re about to gawk at are from APRIL, a survey that ran from MARCH thirtieth by APRIL twenty sixth. We had PASSOVER, EASTER and each tax and earth days. Oh, and baseball. Tons and plenty of baseball.
HOUSTON-GALVESTON: It’s At all times Sunny
Like sands of time by the hourglass, these are the times on iHEARTMEDIA AC KODA (SUNNY 99.1). The station posted yet one more dominant 6+ win (9.0-8.9), inflicting the remainder of the market to scramble for second place. COX MEDIA Basic Rock KGLK (THE EAGLE 106.9 & 107.5) had that honor for the fourth ebook in a row (6.2-6.5). KSBJ EDUCATIONAL Christian Up to date KSBJ was up two slots to #3 because it rebounded from a minor down ebook (5.6-5.9). COX MEDIA Nation KKBQ (THE NEW 93Q) repeated at #4 (5.9-5.8), whereas AUDACY Grownup Hits KKHH (95.7 THE SPOT) slipped from a tie at #2 to #5 as its four-book surge got here to an finish (6.2-5.6). As regular, KODA had essentially the most cume and elevated its whole by 2.3% (1,668,700-1,706,700). The market shrank by 1.5%.
KODA turned it as much as 11, capturing the 25-54 flag for the eleventh straight survey. The station simply missed duplicating final month’s double-digit rating however left loads of cushion between it and the #2 station. That was iHEARTMEDIA Various KTBZ (94.5 THE BUZZ), which rose from #4 with a slight improve. The stations have been separated by higher than three shares. KKHH dipped to #3, whereas KKBQ slipped to #4. Each stations incurred small share decreases. KSBJ remained at #5 with a slight improve. KGLK bounced again from a down ebook to step as much as #6.
What’s the excitement within the 18-34 realm? KTBZ was #1 and in double digits for the third straight survey. KODA had a stable improve to stay #2 and pare the lead all the way down to a bit of over a share. KGLK moved as much as a considerably distant #3 because it acquired again a small portion of final month’s enormous share loss. It was tied with KKHH, which remained in place however with its smallest quantity because the geese have been laying about. There was a three-way logjam at #5. KKBQ dipped from #4 with a small lower whereas a few stations beforehand recognized as #6 moved up. AUDACY Spanish Up to date KLOL (MEGA 101.1FM) and AUDACY Nation KILT (100.3 THE BULL) each had slight will increase.
For the twelfth time within the final 14 surveys, KODA was the 18-49 winner. The station simply missed hitting double digits, a feat it has completed six occasions throughout this span. KTBZ was again at #2 however with its third down ebook in a row. KKHH repeated at #3 with its smallest share since JULY, whereas KKBQ remained at #4 with a slight improve. KGLK stepped as much as #5 because it regained a great portion of final month’s moderately massive share loss. This pushed CUMULUS Prime 40/M KRBE all the way down to #6. Incomes leap o’ the month honors was AUDACY Sizzling AC KHMX (MIX 96.5), which superior from #15 to #7 with its finest displaying since AUGUST.
ATLANTA: Down By The River
Maybe dwelling in a van? COX MEDIA Basic Hits WSRV (97.1 THE RIVER) was the main 6+ station for the fourth ebook in a row and landed its largest share since AUGUST (8.3-8.9). The station padded that rating with 0.9 share from its stream. URBAN ONE City AC WAMJ (MAJIC 107.5/97.5) was again at #2, additionally for the fourth straight survey (7.5-7.3). COX MEDIA Discuss WSB-A repeated at #3 (6.6-7.0), whereas COX MEDIA City AC WALR (104.1 KISS FM) stepped as much as #4 (5.9-6.0). COX MEDIA AC WSB (B98.5) had its lowest rating in precisely a yr (6.0-5.4), which compelled it to step all the way down to #5. The subsequent closest station to cracking the highest 5 was AUDACY City AC WVEE (V-103), which inched as much as #6 (4.6-4.4). WSRV regained the cume lead from WSB with a really small 0.1% improve (867,600-868,300). The market was off by 0.1%.
For the primary time since JULY, WSRV was the main 25-54 station. The station narrowly defeated WAMJ, which had captured the flag for the final 9 surveys. WVEE had a down ebook however nonetheless superior two squares to #3, whereas WSB posted its lowest rating since SEPTEMBER to hold on at #4. It was compelled to share that second with URBAN ONE City WHTA (HOT 107.9), which slid from #2 because it gave again most of final month’s huge share improve. AUDACY Rhythmic AC WSTR (STAR 94) had its finest ebook in over a yr because it rose from #13 to #6.
Final month WSRV, WHTA and WVEE have been tied at #1 18-34. That relationship ended moderately abruptly. WSRV remained on high with its largest share since JULY and opened up a greater than a two-share lead over WHTA, which dipped to #2 with a small lower. WVEE dropped to #3 with its lowest mark since OCTOBER. SALEM Christian Up to date WFSH (104.7 THE FISH) ended a four-book slide to maneuver up three locations to #4. It was paired with a flat WALR, which stepped up from #5. WSB slipped to #6, whereas WAMJ fell from #5 to #9.
WSRV accomplished the demo sweep by shifting from #3 to #1 18-49 with its finest outing since JULY. WALR stepped all the way down to #2 because it returned about half of final month’s enormous improve. WSB dipped to #3 and completed simply in entrance of WAMJ, which slipped to #4. WVEE repeated at #5 with a small share loss.
WASHINGTON, DC: Double Dipping
That’s a time period you hear very often on this metropolis. In the event you’re a wonk, you get it. If not – by no means thoughts. As for the topic at hand, AMERICAN UNIVERSITY N/T WAMU cracked the double-digit 6+ share barrier for the thirteenth straight survey (12.0-11.2). That’s in all probability a report. HUBBARD Information WTOP positioned second once more because it ended a three-book surge (9.0-8.6). iHEARTMEDIA AC WASH remained the main music station, coming in at #3 once more with its third up ebook in a row (7.0-7.3). HOWARD UNIVERSITY City AC WHUR stepped as much as #4 with its finest displaying since NOVEMBER (5.5-5.8), whereas URBAN ONE City AC WMMJ (MAJIC 102.3/92.7) stayed behind at #5 (5.5-5.5). ATLANTIC GATEWAY Christian Up to date WGTS slipped to #6 with its smallest share since AUGUST (5.9-5.3). CUMULUS Discuss WMAL repeated at #7 (4.0-4.2). We point out this as a result of should you add all of the Information, Discuss, and Information/Discuss shares collectively (we did), almost 1 / 4 of all 6+ listening goes to these mixed codecs. WASH saved the cume crown with a 9.5% improve (807,300-884,100), and the market was up 2.2%.
WASH strengthened its vise-like grip on the 25-54 demo with its finest Frosty-free share in over a yr. WAMU was again at #2 however with its lowest quantity since some child was asking Santa for dental work. The stations have been virtually two shares distant. WGTS repeated at #3 however was down for the third straight survey. iHEARTMEDIA Prime 40/M WIHT (HOT 99.5) landed its largest share since OCTOBER because it rose from #9 to #4. This pushed WHUR down a slot to #5. Threatening to affix the highest 5 was AUDACY Basic Hits WIAD (94.7 THE DRIVE), which motored up two spots to #6 with its finest ebook since JUNE. AUDACY City WPGC slipped to #7.
WAMU was each #1 and in double digits 18-34 for the fourth ebook in a row. WPGC was once more in second place however trailed the chief by two shares. WHUR posted its finest quantity in over a yr because it rose from #5 to #3. This pushed WIHT all the way down to #4, despite the fact that the station was up for the third ebook in a row. URBAN ONE City WKYS remained at #5 because it acquired again a few of final month’s enormous share loss. WGTS slipped to #6. Coming seemingly out of nowhere was HUBBARD Regional Mexican WBQH-A (LA MERA MERA 1050 AM/93.5 FM). The station greater than doubled its earlier share because it leapt from #16 to #7. It was tied with WASH.
Final month WAMU narrowly defeated WASH for the 18-49 crown. The script was flipped this survey as a flat WASH completed in first place whereas WAMU dipped to #2. WGTS held serve at #3 with its third down ebook in a row, whereas WIHT was up three locations to #4 with its finest outing since NOVEMBER. WPGC dipped to #5 with a slight lower. WHUR and iHEARTMEDIA Various WWDC (DC101) had been tied at #5. Each stations had down books and ended up at #6 and #7, respectively.
PHILADELPHIA: A Three-Peat
iHEARTMEDIA City AC WDAS was up 6+ for the sixth straight survey and #1 for the third ebook in a row (7.2-7.7). Nipping at its proverbial heels was BEASLEY Basic Rock WMGK, which remained the #2 station however with its finest outing in over a yr (6.9-7.5). BEASLEY Energetic Rock WMMR ended a two-book slide (5.6-6.4) to maneuver up two locations to #3. AUDACY Basic Hits WOGL (BIG 98.1) posted its largest quantity in over a yr (5.8-6.3) to keep up its grip on #4, whereas AUDACY AC WBEB (B101.1) repeated at #5 with its finest Frosty-free share in over a yr (5.6-6.1). AUDACY Sports activities WIP rebounded from a down ebook (4.7-5.9) to maneuver as much as #6. The station additionally acquired an extra 1.3 share from its stream. AUDACY Information KYW-A had its lowest whole since OCTOBER (6.2-5.5) because it fell 4 slots to #7. WBEB nonetheless had essentially the most cume (1,024,800-1,047,100) – a 2.2% improve. The market gained 0.7%.
WMMR had its finest 25-54 ebook since NOVEMBER because it captured the demo for the fourth straight survey. WDAS was again at #2 however was greater than three shares off the tempo. WIP regained a few of final month’s large share loss to advance three areas to #3. WBEB once more had its finest Frosty-free outing in over a yr because it rose from #7 to #4. BEASLEY Grownup Hits WBEN (95.7 BEN FM) slid to #5 because it halted a three-book surge. WOGL rebounded from a down ebook to rise from #10 to #6. WHYY INC Public Radio WHYY fell from #3 to #7 and was tied with WMGK and iHEARTMEDIA City WUSL (POWER 99).
WUSL ended a four-book surge 18-34 however was nonetheless sitting within the #1 place. Nonetheless, it had firm. BEASLEY Nation WXTU greater than doubled its earlier share because it rocketed from #13 right into a share of first place. WBEB was not far behind because it stepped as much as #3 whereas ending a three-book slide. Final month iHEARTMEDIA Prime 40/M WIOQ (Q102) and WDAS had been tied at #2. Each stations had equivalent share losses and remained an merchandise however at #4. A flat WOGL dropped from #5 to #8.
Regardless of a modest share loss, WDAS was again at #1 18-49. It was lower than a half share forward of WMMR, which repeated at #2 because it rebounded from a down ebook. WBEN was up two slots to #3 with its greatest ebook in over a yr, whereas WIP rose to #4 because it regained a few of final month’s massive share loss. WUSL slipped two locations to #5 and simply edged out WBEB, which moved as much as #6. WXTU leapt from #12 to #7, whereas WHYY dropped from #4 to #12.
BOSTON: Good Sports activities
What an thrilling time to be a BOSTON sports activities fan. The CELTICS are cruising, the RED SOX really don’t suck and the BRUINS … wait, by no means thoughts. All this was excellent news for BEASLEY Sports activities WBZ (98.5 THE SPORTS HUB), which completed #1 6+ for the fourth ebook in a row (8.1-8.7). iHEARTMEDIA Prime 40/M WXKS (KISS 108) stepped as much as #2 with its finest efficiency since DECEMBER (5.5-6.0). BEASLEY Basic Hits WROR dipped to #3 (6.1-5.7), whereas AUDACY AC WMJX (MAGIC 106.7) repeated at #4 (4.9-5.1). BOSTON UNIVERSITY Public Radio WBUR remained at #5 (4.7-4.5), whereas two different stations got here dashing up the chart. BEASLEY Rhythmic AC WBQT (HOT 96.9) rose from #10 to #6 (3.9-4.3), whereas WGBH FOUNDATION Public Radio WGBH jumped from #12 to #7 (3.7-4.2). Each stations posted their finest numbers in over a yr. WMJX nonetheless had essentially the most cume (841,300-870,900) – a 3.5% improve. The market was up 1.0%.
The 25-54 battle continued to be for second place as WBZ notched its eighth double-digit ebook in a row. WXKS was again at #2 however trailed the chief by greater than six shares. WBQT inched as much as #3 with – once more – its highest rating in over a yr. WMJX improved its lot from #6 to #4 with a small improve. AUDACY Sizzling AC WWBX (MIX 104.1) slid to #5 because it ended a three-book surge. iHEARTMEDIA Basic Rock WZLX fell to #6 with its lowest mark since DECEMBER.
After a two-book absence, WBZ was again on high of the 18-34 leaderboard with its finest displaying since MAY. WXKS was off barely because it dipped to #2, ending a three-book surge. WBQT repeated at #3 because it regained a few of final month’s huge share loss. BEASLEY Nation WKLB stepped as much as #4 with its largest share since AUGUST. WWBX labored from #9 to #5 (ear worm alert) with its finest ebook since OCTOBER. WZLX slipped two locations to #6.
The highest 5 18-49 stations have been unchanged (even of their order) from final month. WBZ continued its string of #1 books and hit double digits for the tenth straight survey. A flat WXKS was again as a stable #2, whereas WBQT maintained its #3 presence because it rebounded from a down ebook. WWBX repeated at #4, whereas WMJX was nonetheless sitting at #5.
One other spherical of rankings hoopla is now formally within the books. Thanks for enjoying alongside. The Rankings Consultants from RESEARCH DIRECTOR, INC. will return shortly with the outcomes from SEATTLE, MIAMI, PHOENIX, DETROIT and MINNEAPOLIS.
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